Whoppers, Recruiting, and Self Delusion
Kent R.
Burger King is facing a lawsuit, claiming that its Whoppers are smaller than they appear in ads.
So what does that have to do with recruiting?
I’ll get there, I promise. But first, in a response to the lawsuit, Burger King claimed that reasonable consumers have long been aware that food is styled in ads to make it appear "as appetizing as possible" and they are not required to serve burgers that look "exactly like the picture."
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